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Calculate the Return on Investment (ROI) for online forms

Change the numbers to make this spreadsheet
appropriate to your organization.

You can reveal the underlying equations by
clicking on boldface numbers or double-clicking
on input boxes.

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Online Form ROI Calculator

Raosoft, Inc.

   

How long does it take to decide what questions to ask?

How long does it take to prepare a typical form for distribution?


Online forms per year 
People contacted per year 
Data storage required pages of paper or approx.  MB data


Paper vs Online: Stop licking envelopes

Paper

Online


Time spent filling out forms


Respondent time: $/hour

minutes per page
 hours/year
$/year

minutes per page
 hours/year
$/year

In a survey of around 2,000 people, the EPA found that their employees could fill out an online form using Raosoft software in 1/4 the time it took to fill out a conventional scannable form. Source: Government Computer News

Copying and mailing

$ per survey + $ per page
$/year

Include envelopes, paper, and postage in both directions

Keying/scanning responses


Temp labor: $/hour

minutes per page, including error correction
 hours/year
$/year

Consider an average printed page to hold 10 questions, including instructions.

Setting up a database

hours/survey
 hours/year


Done automatically by EZSurvey as you write a form.

Setting up a web site (one-time)

IT time: $/hour

Your dept.
IT dept.

minutes
minutes = $

Expect 1 day of training and 1-3 hours of meetings.

Form design lead time

 hours

 hours first time,  thereafter

Direct time costs
   Form design time
   Data collection time


 hours/year
 hours/year


 hours/year
0 hours/year


Online forms save  hours/year.

Direct expenses
   Outsourced labor
   Postage and mailing
   Paper
   Per survey response
   Total, your dept.


$/year
$/year
$/year
$/response
$/year


$/year
$0/year

$/response
$/year





Difference: $/response.
Online forms save you $/year

Indirect costs
   Respondent time
   Value of respondents' time


 hours/year
$/year


 hours/year
$/year


Online forms save  hours/year.
Online forms save $/year.

Total organizational savings from switching to online forms:  hours/year and $/year



Build vs Buy: What it costs to write web forms the hard way.

Initial programming: Convert a Word document into a HTML form.

hours/page at $/hour

Time to make changes

hours/page ( pages)

Lead time for changes

How many cycles of changes will you usually need?

How long will it take to complete a security and accessibility review? Banks, militaries, and governments world-wide have approved and use Raosoft software.

Added lead time
Programming cost

 days/project, or  days/year
$/project or $/year